Welcome to Report 2: Virtual Online Communities by
Shehla Korff

Table of contents

Instructions for This Report
The Who, What, Where, and Why of Virtual Communities
How Virtual Communities Work and Stay Alive
Case History of the WELL
Virtual Community Member or Not
Significance of the Existence of virtual Communities
Online Resources on Virtual Communities
Links to Other Reports
Comparison with Classmates
Conclusion and Suggestions
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The Who, What, Where and Why of Virtual Communities

There has been much debate about whether a Virtual Community should be called a "community." After all, it isn't a real place and they don't live together, right? Or wrong? Webster defines a community as "


1. A group of people who reside in a specific locality, share government and often have a common cultural and historical heritage.
2. A locality inhabited by such a group.
3. A social, religious, occupational, or other group sharing common characteristics or interests: the business community.
4. The public; society.
5. An assemblage of interacting animal populations."

A Virtual Community is a group of people who are residing in cyberspace or on the net. They share a common set of rules and ethic principles which have been presented as terms of agreements by their online providers and the groups they join online. Since the internet is inhabited by such a group of people, it can contain communities. These communities are based on social characteristics. Some are based on religious convictions. Others are based on occupational interests. The internet contains the public, and they assemble and interact in specific places called virtual communities.

The purpose of virtual online communities is to provide members with a place to exchange ideas about political and cultural matters. These communities provide advice and resources to members seeking information regarding specific topics. Virtual communities advertise, sell, and promote. Relationships are formed in virtual communities, some friendship and some romantic. Feuds and break-ups are spawned in virtual communities, some amiable and some hostile. Other communities devote themselves to intellectual forums for discussing Behavior, Psychology , golf, recreation vehicles, and anything and everything you can think of.

Virtual communities take the forms of e-mail discussions, mailing lists, forums and chat rooms, conferences, and many others. There are message boards and newsgroups. There are Multi-User Domains where humans adopt an online character who lives in the online reality. Many communities are devoted to entertainment while others are devoted to providing resources and other educational materials. Then, there are those that are devoted to match making.

Anyone can create a virtual community. Entrepreneurs and professionals build virtual communities. Professors and students build virtual communities. Builder.com's Feature lists case studies for 5 Virtual Communities and 10 Tips for Building Online Communities. This is a valuable resource for anyone who wishes to build an online community. Many of the founders of these communities are people like you and me who were looking for some information and they couldn?t find it, so they decided that there needed to be a sited devoted to their particular topic. The Better Health and Medical site, for example, was founded by Elin Silveous, a medical writer recently diagnosed with multiple sclerosis, because she realized that there was not any sites devoted solely to health and support for illness.

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How Virtual Comminutes Work and Stay Alive

Just like real life communities, they need to be able to support themselves. In many cases, it takes a full-time staff and many volunteers to keep a community running. Virtual communities usually have a home page that lists the contents of the site. News editors and associate editors are usually responsible for relative current affairs and other news items. Revenue from advertising and banners allow many virtual communities to provide these services to members for free. Others seek their revenue through member supported communities via paid memberships.

Virtual communities spread by the word of mouth. With the help of search engines, anyone can find any type of community that they are interested. Many sites provide reciprocal links to sites that can help a community grow. The success of a virtual community is measured by the number of messages posted per day, by the number of message boards on the web, by the number of page views per month, or by the number of hours that users spend in chat rooms per month. Successful communities boast high numbers. For example, Golf Web cites that they have over 10 million page views per month; Talk City cites that users chat 1.5 million hours per month; Better Health and Medical claims they have 54 messages boards on AOL and 35 message boards on the web.

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Case History of the WELL

I visited a place called The Well. Founded by Stewart Brand and Larry Brilliant in Sausalito, California in 1985, it began as a dialogue between the independent writers and readers of the Whole Earth Review, the magazine from which the idea of the WELL came from. Over the years, they have founded advocacy organizations like the Electronic Frontier Foundation, and discussed the topics in books like Howard Rheingold's The Virtual Community and John Seabrook's Deeper.

Where is the WELL? In Cyberspace of course. It is a huge virtual community made up of electronic villages from around the world.

Who participates in the WELL? WELL Members are parents and educators, artists and journalists, programmers and CEOs, activists and politicians. They come together to discuss a variety of topics ranging from Parenting and Pop Culture to Jazz Music and Parisian Cafés. These forums are referred to as Conferences to the Members. In each conference the participants

How does the WELL function? Each village has distinct characteristics that distinguish it from each other conference. There are several different "places" to congregate that have been likened to "cafés," "clubs," "townhalls," and "parks." WELL's services are provided directly through subscriptions. Two types of memberships are available on a monthly basis. A WELL Membership Account is $10 per month, and "offers unlimited participation in all Featured Conferences via the Web." A WELL.com Account is $15 per month and entitles the WELL member a "well.com email address," "the ability to publish his or her own web pages with up to 512K of storage," and "the ability to create one private, personal WELL Conference." This membership "allows you to telnet to the WELL and access the conferences via picospan."

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Virtual Community Member or Not

I do believe that I am a member of the AOL community. When my husband was deployed, I frequented the chats and today I still use the e-mails to keep in touch with family and friends. I am on several mailing lists which keep me informed of topics that are of interest to me. I vote regularly in AOL's polls on current affairs, so I would have to say that I am a community member. It is a necessity for me to log on every day and visit my sites. Over the course of the last few weeks, I have spent over 40 hours lurking in John Suler's Psychology of Cyberspace Forum.

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Significance of the Existence of Virtual Communities

Virtual communities allow people to interact with others who have similar interests. There is no longer a need to wait until a Trekkie Convention comes to town. Simply log onto the net, and search for the Trekkie Community that suits you. Virtual communities also bring people together who may otherwise be isolated; therefore, acting as a medium for socialization. There have been many studies done on humans who have been without human contact for extended periods of time, and although some reports today claim that computer users have an increased chance of depression, I feel that the communication with others could possible cure some current cases of mental disorders.

Most of the communities are member run and member monitored. This continues to make citizens and netizens responsible for their communities and neighborhoods. Our real life communities are governed by elected representatives who are a part of that district. Neighborhoods help to unify the residents just as virtual communities unite members. Certain rules and behaviors are deemed inappropriate by one's society, whether it is real life or virtual life.

Virtual communities are undergoing an evolution like there is in face to face communities. Many communities are gated and secured, just as many online communities are becoming for members only. Virtual communities are already beginning to show the signs of vandalism via viruses. Sometimes there are some people present for a conversation that you wish weren't there. We are not able to choose our neighbors. People come and people go.

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Online Resources on Virtual Communities

Storm Site

Founded and maintained by Storm A. King, he explores the psychology of virtual communities by studying many different aspects of computer use. The home page categorizes his site into Resources, Articles, and Links. In every article he addresses ethical issues surrounding studying members' postings from newsgroups and their chat discussions from real time chat sessions. This is the most important aspect of this site and every person studying psychology should visit this site. I have reconstructed my newsgroup file by changing the names of the posters to capital letters of the alphabet to protect their identities since I did not obtain any informed consent.

http://www.behavior.net/mhn/bolforum/message/32 has moved to Psychology of Cyberspace Forum

Hosted by John Suler, PhD, this forum from the Behavior OnLine Site deals with various topics of the psychology of cyberspace. "The goal of this forum on The Psychology of Cyberspace is to share ideas and resources concerning all facets of individual and group experience on the internet," as stated by John Grohol, the Associate Editor of Behavior OnLine. Topics include relationships, chat communications, online counseling, gender swapping, and many others presented by the members. "All theories and perspectives are welcome," is stated on the home page. However, if any topics are presented that are not of the topic of Cyberpsychology or humans interacting online, then, you can be assured that the host will steer you to the yellow pages for your answer, but he will not devote any discussion to your topic. Rules are a necessary component if a community is to be successful, and John Suler follows the rules. He is very devoted to commenting on as many posts as he is able. I recommend this site to anyone who is interested in engaging in an intellectual and stimulating exchange of ideas.

Behavior OnLine

This is the home page site for the previously mentioned virtual community. There are many other resources listed here, as well as many links to other ongoing discussions, or communities. I went to one link called the Computing Clinic. This forum handles a wide range of issues surrounding the use of technology in Mental Health. This includes, but is not limited to, software, psychological testing on the web, voice recognition, etc. There are several organizations and interest groups mentioned on the Behavior OnLine Home Page. This site will benefit anyone who is interested in engaging in an intellectual and stimulating exchange of ideas. Or, you can simply enjoy reading the topics and their threads to expand your knowledge of psychology.

Resource Center for Freedom of the Mind

Founded by Steve Hassan, a mind control and cult phenomenon specialist, this site contains current news topics, information about Steve Hassan, other online resources, a list of cult groups (from Amway and Scientology to Jehovah's Witnesses to World Wide Church of God) and links to those sites, or anti-sites, I should say. Steve Hassan dedicates his time to preventative education. By training law enforcement officials, counselors, teachers, and families of cult victims, he has been able to put his Strategic Interaction Approach, a non-coercive method of protecting and rescuing cult members, to good use. This site should be of interest to anyone who is interested in cult mentality, mind control, and prevention. Former members of cult groups have testified to their groups' corrupt ways. Of course, there is also a disclaimer at the bottom of the group list stating that not all groups are mind controlling and corrupt cults, but that there because complaints have been lodged against these groups they are listed here.

Grohol.com

is for anyone with the surname Grohol. Simply send this site's owner an email and he will place you and yours on the home page. He does this as a free service. All of the links, however, as of May 1999 are for Dr. Grohol. Psych Central, one link that I visited, has a Web Site section that is dedicated for links to other psychology sites and self-help sites. There are also mailing lists, live chats, book reviews, newsgroups, and suicide hotline links. This site and the Behavior OnLine are linked together, so one may bring you to the other, so if you enjoyed Behavior OnLine, you will enjoy Dr. John Grohol's site as well. Many of the same issues can be answered or addressed through the newsgroups and the Psych Central web site.

Jame Sempsey's Papers

This site contains links to the papers of James Sempsey. There are quite a few on MUDding and CyberPsychology. So, if you are interested in reading more on these topics, go here. I feel that James is trying to create a community but without much success. His counter reveals that I was visitor number 1559.

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Links to Other Virtual Communities

Amazon City Here is a map of the site

Geocities Offers shopping, chatting, current news and other happenings.

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 Links to Other Reports on Virtual Communities

Jocelyn Manibusan She defines Virtual Communities as places where people come together to share their thoughts, feelings, and opinions. Check out her recommendations. I particularly enjoyed Amazon City Cafe which is a virtual community where women from every corner of the earth come together to discuss a wide variety of topics. I am in agreement with Jocelyn regarding the definition of a Virtual Community, as it is similar to mine

Mike Silva says that virtual communities, "created by business people, with the intent to solicit their sites or products, have chats at their sites so that the clientele continue to return to the site. It also keeps them there longer which in turn allows the business to solicit new advertisements and products." I had not thought of this but I do believe what Mike says.

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Comparison with Other's in My Generation

 Marilyn Ortal is the only other classmate so far that has posted a report on the Psychology of Virtual Online Communities. Our content is similar but we definitely approached the topic differently. Also, the directions are interpreted differently by both of us. I gave a description of each of the resources that was listed in the instructions, as well as another that I recommend.

We both agree that "the significance of the existence of virtual communities is that they allow interactions between individuals that would not have been otherwise possible."

Jason Thompson also did his report on the Psychology of Virtual Communities. His large bold headings draw your attention directly to the subject matter and there is no room for your mind to wander. He answers the questions and parts accurately and concisely. I checked out some of his recommended links, and I enjoyed The Globe. Most of the communities offer the same types of ammenities - shopping, chatting, news, and web page offers.

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Conclusion and Suggestions for the Future

I have gained a greater understanding of the virtual online communities as a result of completing this report. My suggestions to those of you in the future, is to read through others' reports. Generation 8, 409b, did their 2nd report on the Psychology of Virtual Online Communities. This will save you some time in finding reports for comparison. The next step is to participate in a community that interests you. Then, you will truly be able to analyze why you keep coming back to the community. You will be able to say what it is that makes you participate in discussions.

First, I chose a topic that interests me, and that is Online Communities. The second step that I took was to locate some virtual communities and read the background material. Once I had a handle on the who, what, where, why, and how, it was time to start typing. I book marked pages that I would like to reference in my report. I copied and pasted text so that I didn't have to toggle between windows. This made it very easy to paraphrase whole paragraphs. Also, do not forget that you have a report to write. It is easy to get caught up in the discussions in front of you.

My Home Page // My Generations File // My Newsgroups File // Affective Computing Oral Presentation // Life on the Screen: Chapter 8 Summary // My Report 1: Psychology of Computer Viruses // My Report 2: Psychology of Virtual Online Communities // Icons Folder // My Generation's Home Page Index // For AOL Users // Helpful Hints for Surviving // Virus Joke list // Index to All Generations // Home Page of Dr. Leon James // Send Me a Message // Go Back to the Top