Introductory
Notes to Ethnosemantics
PSYCH 705R - PSYCHOLINGUISTICS, SPRING 1976
Dr Leon James
Department of Psychology, University of Hawaii
1. Human Decisions are accomplished through arguments that project
upon a "mental screen" (see WITNESSING; AWARENESS; CONSCIOUSNESS) various
standardized representations (viz. dramatic retired imaginings) about one's
surrounds (see STANDARDIZED IMAGININGS Blue).
2. Examples of such standardized representations include
items of ordinary occurence on the daily round whose indexing format have been
conventionalized and stylized according to the cataloguing practices extant in a
particular social locale or setting; thus: timetables, menus, indices, outlines,
blueprints, notation systems, and so on. (In ES, the term GLOSSARY is used to refer to the
category implied here in and so on.) Since GLOSSARIES are schematic
representations of arguments, their construction is a central task of ES. Glossaries
are schematic outlines that reconstruct the arguments that justify particular cataloguing
practices. Hence, the construction of a GLOSSARY depends on one's knowledge or
understanding of a particular social zone and topic domain. Techniques of empirical
investigation in ES have been invented. (and one being invented continuously in
research on the matter) which allows the mechanical processing of one's knowledge
through predefined algonthmic procedures (e.g. the triangular method of topic
fragmentation which yields the ESPROBES; and the dialectic charts called PURE COLOR WISDOM
which is based on a color -coding scheme representing natural conceptual derivations of
the words we are familiar with and out of which our ordinary pragmatic knowledge is
built).
Thus, ES is a field of study whose purpose is the
construction of GLOSSARIES that outline, in a schematic and explicit format, the argument
that Justifies particular cataloguing practices in a social setting.
3. The term "CATALOGUING PRACTICES" refers to the organized social
activity of record keeping in the broadest possible sense of that notion. Examples on the
ordinary daily round include: biographical information as represented in various channels (institutional
files, diaries, autobiographical accounts, narrative reports, etc.) and
historicalizing records (such as official designations and declarations preserved as
printed records, minutes kept at meetings, reportage, etc.). Thus, the construction of
glossaries is essentially an empirical task of reconstructing the cataloguing practices of
a community. Methods and procedures have been devised in ES, and continue to evolve
through research; these are methods of investigation that allow the systematic
transformationof raw data (obtained as samples of record keeping practices) into
a
notation system that functions analogously to "statistical manipulation of observed
scores" in psychological experiments . In the notation system called ES
(see Jakobovits and Gordon, 1975----"NES,") the transformation of raw data
obtained from record keeping practices is accomplished through the mathematics of spaces
and surfaces (topology; geometry). Other systems are being developed through research on
discourse analysis, semantics,ethnographic investigations, epistemology, mathematics,
logic, computer indexing programs, symbology, zoosemiotics, experimental work on
patternings in nature (as in experimental psychology, genetics, particle physics) and
various widely successful methods of screening mechanisms (e.g. centrifugal
separators of liquids; staining of specimens for microscope inspection; aerial photography
of geophysical strata deposits; cellular and synthetic weavings for cloth and membrane
tissue; and so on.)
4. The pragmatic features of ES investigations can be broadly
listed as follows:
(i) getting involved in the construction of glossaries affords practice in the
explicit rendition of one's knowledge and focuses on understanding through holistic
integration of an area of concern; this process facilitates both learning and teaching
since it provides the individual with generalized skills of systematic representations (accounts,
theories, models, outlines, programs, plannings these are some examples of applications);
(ii) getting involved in the basic nature of record keeping devices used by organized
communities is informative about the mechanisms of cultural assimilation that are
operative in a locale, hence also, in one's own; this is illuminating as it throws
light upon one's own personal record keeping practices (selective memory, historical
reifications, abstracted ego identities, standardized imaginings and dramatic
reconstructions, secrets, collusions, topicalization and story telling legends,
autobiographical keeping track of one's growth or change, etc.: these are some specific
issues of study in ES concerning the glossary entry of "INDIVIDUAL BIOGRAPHY"
and its implications).
(iii) the investigation of methods of indexing cataloguing practices is
meta-communicational and epistemological and involves the annotation of textual materials
(e.g. how to transform an autobiographical account into a formal topological expression so
that its significance as a record keeping device can be explicitly demonstrated);
skills in the annotation of text is a basic requirement of rational discourse and allows
us to discuss, argue, topicalize, and represent human experience.